New York Metropolis FC publicizes Blackpool-based Eleven Sports activities Media as new Academy package companion | State

– Partnership will embrace revolutionary new progress platform for New York Metropolis native companies

NEW YORK, Nov. 3, 2021 /PRNewswire/ — New York Metropolis FC (NYCFC) has teamed up with distinguished UK-based sports-partnerships pioneer Eleven Sports activities Media to launch a complete new platform for model publicity and progress for small companies throughout New York Metropolis.

The partnership additionally sees Eleven Sports activities Media turn out to be shirt sponsor for the NYCFC Academy groups.

By means of the partnership, NYCFC will have the ability to supply small to medium measurement companies throughout the 5 boroughs unprecedented alternatives to show their services and products to not solely followers at NYCFC dwelling video games, but additionally throughout social media and broadcast. The transfer is a part of a concerted effort by the Membership to supply significant help to native companies as they work to recuperate from the persevering with results of the COVID-19 pandemic.

Eleven’s funding within the NYCFC Academy, consistent with greater than a dozen comparable community-focused investments at golf equipment throughout its native UK, will assist NYCFC proceed growing high native homegrown expertise. The funding is a primary for Eleven outdoors of the UK, the place it sponsors academies, youth, B-teams and ladies’s groups throughout the British Isles.

NYCFC has had a robust roster of native, nationwide and worldwide companions since its inception in 2015, however house is the place the center is, and NYCFC has partnered with Eleven to develop an all-new program to make those self same alternatives out there to smaller companies within the area.

Small companies are the lifeblood of New York Metropolis and have been disproportionally impacted by the COVID-19 pandemic. In response, NYCFC and Eleven Sports activities Media will create a full portfolio of accessible partnership and branding alternatives throughout dwelling video games at Yankee Stadium, in addition to managed occasions and networking actions to additional activate their manufacturers in reference to the Membership.

Matt Goodman, Chief Business Officer and COO at NYCFC, commented: “We’re the soccer crew of the 5 boroughs. Our function is two-fold:to attach with the native communities that we’re proud to characterize and to empower higher lives by means of soccer. We need to do every part we will to assist choose up the small companies. They’re the material of New York Metropolis.

“Essentially the most thrilling half about partnering with Eleven is that shared concentrate on small enterprise and on investing in younger native expertise. Eleven’s historical past with world soccer, coupled with an emphasis on group and youth soccer, is essentially the most distinctive a part of how Eleven operates.

Thispartnership will give NYCFCa bigger platform to talk to extra followers and provides extra native,small companies an even bigger platform for fulfillment. And that to us is crucial half.”

Matt Cairns, Founder and CEO of Eleven Sports activities Media, stated: “We had been based on the precept of linking golf equipment with the companies within the communities which are so necessary to them and their followers. We’re a kind of companies ourselves.

“The bigger a membership will get, the tougher it will possibly typically be to divert sources away from the headline-grabbing important sponsors to concentrate on all these smaller companies that kind the bedrock of the communities they serve. We exist to create that bridge.

“Our partnership with NYCFC will enable SMEs throughout New York to affordably profit from the massive publicity the membership may give them and the hands-on activation and experiential providers we offer. In the meantime, our funding within the membership’s Academy means we will make an actual distinction to the membership’s mission in its group.

“We have now a protracted historical past supporting golf equipment within the Premier League and all through the soccer pyramid within the UK. It is actually thrilling to now start our journey within the MLS in New York, one of many world’s nice sporting cities, and with a membership that so carefully shares our community-focused objective.”

Media Belongings

About New York Metropolis FC

New York Metropolis Soccer Membership (NYCFC) is an American skilled soccer crew that competes in Main League Soccer (MLS) within the Japanese Convention of the League. It was introduced because the League’s twentieth franchise on Might 21, 2013 and is the primary and solely MLS Membership positioned throughout the 5 boroughs of New York Metropolis. NYCFC kicked off its inaugural MLS season in March 2015 and is majority owned by Metropolis Soccer Group (CFG). The Membership has certified for MLS playoffs the final six consecutive seasons; in 2019 the Membership completed on the high of the Japanese Convention and certified for the 2020 CONCACAF Champions League for the primary time in franchise historical past. NYCFC’s Academy presently options groups from the U-12 to U-18 age teams and have become the primary Academy within the nation to win back-to-back nationwide titles on the U-19 degree. NYCFC proudly helps Metropolis within the Neighborhood (CITC) basis to make use of the ability of soccer to uplift communities; one of many applications, New York Metropolis Soccer Initiative (NYCSI) is a first-of-its-kind public-private group partnership to open 50 mini-soccer pitches in underserved NYC neighbourhoods in 5 years. 

About Eleven Sports activities Media

Sport. Expertise. Neighborhood.

These are Eleven Sports activities Media’s three pillars, which have powered the corporate to turn out to be world leaders within the creation and execution of community-driven sports activities partnerships, underpinned by transformative expertise.

Based in 2009 in north-west England – the religious dwelling of soccer – Eleven has reimagined end-to-end model partnerships within the sporting panorama. From historic English cities to main American cities, Eleven connects golf equipment with what issues most to them: their native communities.

Eleven works to assemble high-value companion programmes for rights-holders, with its expertise powering bespoke fan engagement channels, offering native enterprise communities with a platform for progress. Eleven is firmly established throughout the English Premier League, and you will find it at most of the world’s most iconic sporting venues, from London Stadium to New York Metropolis FC matches at Yankee Stadium.